3. Purposes of Processing and Legal Basis
Personal data are processed for the following purposes:
A) Compliance with Legal Obligations
Data may be processed to comply with obligations arising from laws, regulations, European Union legislation, or orders issued by competent authorities and supervisory bodies.
Legal basis: Article 6(1)(c) GDPR (compliance with a legal obligation to which the Controller is subject).
B) Proper Operation, Management, and Security of the Website
Data may be processed to ensure the technical functioning of the website, including the management of technical cookies and functionalities strictly necessary for browsing.
Legal basis: Article 6(1)(f) GDPR (the Controller’s legitimate interest in the proper operation, management, and security of the website).
C) Handling Requests Voluntarily Submitted by Users
Data voluntarily provided by users may be processed to respond to requests for information, contact requests, or other communications submitted through the website.
Legal basis: Article 6(1)(b) GDPR (performance of pre-contractual measures taken at the data subject’s request, or performance of a contract/existing relationship with the data subject).
D) Sending Newsletters and Informational/Promotional Communications Based on Consent
User data may be processed to send newsletters and informational or promotional communications concerning Cybersel’s activities, products, or services by email, subject to the user’s specific, freely given, informed, and separate consent.
Legal basis: Article 6(1)(a) GDPR (consent of the data subject).
Consent for this purpose is collected through a request that is clearly distinguishable from other purposes, uses simple and clear language, and is not inferred from pre-ticked boxes, silence, inactivity, or the general acceptance of the website’s terms and conditions.
Failure to provide consent does not affect website browsing or the ability to submit contact requests.
E) Sending Promotional Communications by Email to Existing Customers (“Soft Spam”)
Pursuant to Article 130(4) of Legislative Decree No. 196/2003, Cybersel may use the email address provided by a customer in the context of purchasing a product or service to send promotional communications relating to its own products or services similar to those already purchased, without requiring additional consent, provided that the customer was adequately informed of this possibility and did not object either initially or in subsequent communications.
Legal basis: Article 6(1)(f) GDPR (the Controller’s legitimate interest), in compliance with the conditions set forth in Article 130(4) of Legislative Decree No. 196/2003.
This option applies exclusively to the email address and only to communications concerning Cybersel products or services that may reasonably be considered similar to those already purchased. Customers are informed, both when their email address is collected and in each subsequent communication, of their right to object to such processing at any time in an easy and free-of-charge manner.